As the market continues to develop, consumers demand higher standards for bottled water, from the basic demand of water replenishing to the pursuit of quality connotation. Natural water thriving on advantageous water sources and species as well as the dividend of consumers' demand for good living has gradually become the mainstream shift direction of bottled water industry. The industry believes that natural water "enclosure" has become a common understanding, as  Nongfu Spring and many other industry giants enters the natural water aisle.

Founded in 1996, Nongfu Spring started its business from purified water. Reputed as one of the top 10 beverage gains in China, Nongfu Spring Co., Ltd. is devoted to the development and promotion of all kinds of soft drinks, such as drinking natural water, fruit and vegetable juice drinks, functional drinks and tea drinks. Nongfu Spring’s water products are sourced from high-quality natural water sources. It insists on building factories adjacent to water sources and  protecting water sources environment at the same time.

Some of its water sources have green hills and clear waters around, some enjoy precipitous and spectacular views, and some are in virgin land with rich resources. Apart from producing high-quality mineral water, these water sources are blessed with breathtaking natural beauty. The ten high-quality water sources of Nongfu Spring are laid out in different regions of China, including Thousand-island Lake in Zhejiang Province, Changbai Mountain in Jilin Province, Mohe in Heilongjiang province, Lingwu mountain in Hebei, Danjiangkou in Hubei Province, Wanlv Lake in Guangdong Province, Taibai Mountain in Shaanxi Province, and Wuling Mountain in Guizhou Province.

From April 1998, Nongfu Spring started out from East China to the whole country at a cracking pace, promoting bottled water 550ml for sports across the nation. By advertising on popular media platforms, the advertising slogan "Nongfu Spring tastes a bit sweet" quickly spread throughout China. The brand recognition of Nongfu Spring was almost zero before, but in such short period of time, Nongfu Spring made its name almost known to every household, and the red storm started to sweep across the country. Nongfu Spring makes careful investigations and analysis on the market trend and acts quickly to maintain its advantages and stand undefeated in the ever-changing market.

Beyond that, Nongfu Spring has extended its layout to unmanned convenience stores and vending machines, which caters to the new retail development process. Since 2018, Nongfu Spring has delivered vending machines in Beijing, Tianjin, Wuhan, Shijiazhuang and other cities. By the end of 2019, Sesame Store, the convenience store of Nongfu Spring, has officially opened at Beijing Daxing airport and Fuchengmen subway station.

After more than two decades of hard work in China’s beverage industry, Nongfu Spring has established itself as a leading giant in the industry. It has a strong position in the packaging drinking water aisle, thanks to its good product genes and industry insights.